Brand Awareness: Why Horror Franchises Have Trouble Evolving

Bemoaning how Hollywood treats its franchises these days is quite the cliche. So much so that it's become a favorite pastime for movie geeks all over the world. It's even more "basic" to spill ink about the nostalgia treadmill that no studio exec can resist jumping on with a glee usually reserved for kids in […] The post Brand Awareness: Why Horror Franchises Have Trouble Evolving appeared first on Bloody Disgusting!.